The Economic Value of Time: What if your free time were actually worth more than your working hours? How would that change the way you live? The choices you make? The priorities you set?
INDUSTRIES WITH HIGH STAFF TURNOVER
High staff turnover is expensive due to the hard costs of recruitment, advertising, hiring, and onboarding, as well as the significant soft costs including lost productivity, loss of institutional knowledge, decreased morale, lower quality of work, and damage to the company's reputation. These direct and indirect expenses can cost significantly more than the departing employee's salary, creating a substantial financial burden on the organization.
CONSULTANTS AND FREELANCERS
Law firms, strategic consulting firms, auditors, marketing agencies. They are very interested because they rely on billable time and often overburden their staff. If free time isn't respected, work quality deteriorates and the risk of burnout increases. They can use the data to balance workloads and justify rates to clients.
TECH INDUSTRIES WHERE IS KEY TALENT ATTARCTION AND RETENTION
Tech Industries where Innovation depends on creativity, and creativity thrives on rest. Retaining tech talent is costly; if they feel they have no personal life, they leave for the competition. Many tech companies sell a "healthy culture," and knowing the value of free time reinforces that promise.
CSR/ ESG PROGRAMS OF MNC's
Large corporations are investing in mental health and work-life balance. Work-Life Balance is positive for these companies because they can measure the real return on programs like home office, gym, and additional days off. It's good for branding: demonstrating that taking care of your free time impacts productivity and reputation.
01.
MICROECONOMICS APPLIED
Inspired by Microeconomics theories, we use our unique equation to determine the real Economic Value of your Time (EVPT). By doing this, you will be aware of the real price/cost of every hour of your time. Interesting right?
02.
FOR INDIVIDUALS & COMPANIES
We offer conferences, education, courses, and consultancy to corporations interested in creating a perfect work-life balance in their ecosystem to foster productivity and employee engagement
03.
ADVANCED RESEARCH
Our methodology to calculate the Economic Value of your Time (EVPT) has been published in scientific environments and approved by the best peers in economics and business. A tool you can rely on.
"Life is too short to dismiss its seriousness, but too long to bear without moments of lightness and joy."
The 6 Dimensions of the EVPT
When companies understand the economic value of their employees’ personal time — essentially treating people’s non-work hours as valuable resources — it changes how they manage workload, policies, and culture.
The benefits aren’t just about being “nice”; they’re measurable in performance, retention, and profitability.
ECONOMIC VALUE OF PERSONAL TIME (EVPT)
EVPT it's not just a financial tool. It's a way to honestly quantify the true cost of every hour you decide to invest, give away, trade, or protect. We live surrounded by productivity advice, social norms that value work more than rest, cultures that glorify sacrifice and minimize personal well-being. But this formula proposes the opposite: putting a price on the intangible, not to commoditize it, but to protect it. Time isn't infinite. Your life isn't interchangeable. And your personal history—with your age, your relationships, your health, your needs, and your dreams—deserves a metric that respects it.
This formula can help individuals and corporations to make better decisions: reject low-paying jobs, prioritize your health, value your rest, understand your emotional burden, and above all, remember that every hour that passes is an investment or a loss that no one else can calculate for you.
OUR 9 REASONS TO USE THE EVPT AS A DRIVER OF WORK-LIFE BALANCE
#1
HIGHER PRODUCTIVITY
Well-rested employees can focus better, make fewer mistakes, and solve problems faster. Fatigue-related productivity loss can be more expensive than paying for extra staffing or better tools.
REDUCED BURNOUT & TURNOVER
Recognizing that employees’ time outside work is valuable helps avoid chronic overtime. Lower burnout means less attrition, which saves on recruitment, onboarding, and lost expertise.
TALENT ATTRACTION
Job candidates increasingly weigh work-life balance heavily in their decisions. Companies that value personal time become more competitive in attracting high-skill talent.
#2
#3
#4
IMPROVED DECISION QUALITY
Overworked staff make poorer strategic and operational decisions. Protecting personal time preserves mental clarity, leading to better outcomes.
INCREASED EMPLOYEE ENGAGEMENT
When workers see that leadership respects their time, they tend to reciprocate with higher commitment and discretionary effort during work.
SUSTAINABLE PACE OF INNOVATION
Innovation requires creativity, which benefits from mental downtime. Employees with personal time for hobbies, reflection, and learning bring fresher ideas.
#5
#6
POSITIVE EMPLOYER BRANDING
Word spreads quickly when a company protects personal time, making the brand more attractive to both customers and prospective employees.
LEGAL AND COMPLIANCE BENEFITS
In many jurisdictions, overwork can expose companies to labor law penalties. Valuing personal time reduces legal risk.
LONG TERM FINANCIAL $
While respecting personal time might mean fewer hours worked, it often results in higher value per hour, which is a more sustainable profitability driver than raw hours.